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Luno: cryptocurrency heavyweight reaches 2 million customers

August 17th 2018: Luno, a leading global cryptocurrency company, announced its two millionth customer today. Having recently launched in to the Irish market, they have seen huge interest locally in their cryptocurrency offering. 

Luno allows users to buy, store and learn about cryptocurrencies like Bitcoin and Ethereum. The company is committed to demystifying cryptocurrencies by educating their customers on the risks and benefits associated with their technology. 

With a team of 250+ spread across three main hubs: London, Singapore and Cape Town, Luno now empowers over two million customers in more than 40 countries worldwide. 

In the last month alone, more than $302 billion worth of cryptocurrency trades* have been completed globally, demonstrating the soaring appetite for the cryptocurrency industry across the world. Bitcoin, the first and most popular cryptocurrency, now exceeds the $125 billion total market cap**.

Marcus Swanepoel, Co-founder and CEO of Luno, commented, “Reaching the two million customers is a significant achievement. We strongly believe that by making Bitcoin more accessible through education and by offering a user-friendly, safe platform more and more people across the globe can benefit from a better financial system”.

He added, “This milestone demonstrates the growing adoption of cryptocurrencies across the globe and reinforces our aim of reimagining a financial system where money is cheaper, faster and safer with open and equal access for everyone.”

Maya Kumar (pictured), Head of Luno for Ireland, said “Having only recently launched in to the Irish market we have been pleasantly surprised by the interest the platform has generated amongst local people. Reaching such a pivotal global milestone of two million customers has been largely due to branching in to new markets, such as Ireland.” 

* figures based on the analysis of 200 cryptocurrency exchanges by trade volume in the last 30 days (from 3 Aug 2018).

** CoinMarketCap Bitcoin market cap figures (3 Aug 2018).

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